Waiting Room

Waiting Room queues users before they reach your origin during launches, product drops, and ticket sales. It hands out sessions at a rate you control and can save an origin from a traffic spike.

Setup is simple, the queueing math (new users per minute, session duration) is understandable, and custom-branding the queue page keeps the experience from feeling like a failure.

It requires Business or Enterprise. Custom-page templates are functional rather than pleasant, and queue estimates can drift with unusual traffic. It quickly pays for itself if you have periodic traffic surges. Otherwise, you may never open it.