Registrar

Cloudflare Registrar sells domains at wholesale cost. There is no markup, renewal bait-and-switch, or screen trying to sell email hosting and site builders. After decades of registrar dark patterns, the simplicity is refreshing.

Domains automatically use Cloudflare DNS, WHOIS redaction is standard, and transfers in are smooth for supported TLDs. For a personal portfolio of mainstream TLDs, it’s hard to beat.

The problems become clearer as your portfolio grows. Billing errors are too common for a product built on predictable pricing, and support is thin when something goes wrong. With domains, a slow response can mean an outage or loss. There is also no proper API for registrant contact details, so bulk updates become one-at-a-time dashboard work. TLD gaps and the Cloudflare nameserver requirement keep it at an 8: still my default recommendation, but not an unqualified one.